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At GearUp Cyber, we are defending the nation’s economy, one business at a time.


Introduce yourself.
I am Joe Codiroli, the founder of GearUp Cyber.

What does a typical day look like for you?
Days are busy, just like my nights. I am working with our team to constantly refine our suite of cyber defense tools and techniques and add new ones based on the updated cyber threat environment. Because I’m also involved with the U.S. Government Intelligence and Military communities, our GearUp Cyber Advisory Group ensures we keep our finger on the pulse of the emerging cyber threats. I spent over 35 years serving our nation in one capacity or another, and I’m thrilled to bring that same sense of service to help ensure our nation’s businesses, the lifeblood of our economy, are always safe from cyber threats of any kind. When I’m not studying the cyber threat environment you can probably find me on my bicycle, sometimes with my wife looking over my shoulder (from the back seat of our tandem).

What inspired you to start your company?
I’ve always believed in the adage that people who have the ability to do something to help others, also have the responsibility to do so. GearUp Cyber was founded on the principles I believe in: service, loyalty, trust, respect. Our nation and the world need people to step up, and we’re doing just that at GearUp Cyber.

The cyber threat environment is getting worse every year, both from nation-state aggression and from rogue players. I have watched this every day as the U.S. Government and the U.S. Military is under constant attack. I want to help secure and defend businesses so that they can continue to operate and prosper.

What’s your favorite thing about Virginia?
I love the Richmond combo of yesterday’s rich history and tomorrow’s bright technology future. Richmond is perfectly situated in the middle of the state so you can enjoy mountains, the ocean, and a few big cities all within a few hours drive.  I love to tell people “I wasn’t born in Richmond but I got here just as soon as I could!”

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