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PivotPass is service platform that complements established corporate wellness programs by offering employees off-site gym access and wellness activities, while providing employers with cost-saving data and tools that can increase their return on investment above 150%.

 

 

Introduce Yourself.
Brig Leland, Co-Founder, Pivot LLC (d/b/a PivotPass)

What does a typical day look like for you?
Briefly describe activities that are both professional and personal to give insight into the work you do and how you get it done, as well as your personality and interests. April and I are life and business partners, and we wouldn’t have it any other way! We are the proud parents of two children, Athena and Blue, and two dogs, Moose and Argus. When we’re not with our family, we are working towards an even better future with PivotPass. I manage the day-to-day operations for PivotPass, while April splits her time between managing PivotPass’ sales team and her full-time job with American Express. As a former competitive athlete, fitness has become an enjoyable pastime of mine with workout classes in the mornings and trail runs in the evenings.

What inspired you to start your company?
Fitness has always been a mutual passion for April and me. We met after an obstacle course race, our first date involved surfing in hurricane Irene, and our relationship – as well as most of our friendships – grew during a fitness activity. We believe that when people are at their healthiest, they can live their most fulfilling life. April and I established PivotPass to promote fitness and healthy lifestyles in order to help people achieve their most fulfilling lives.

What’s your favorite thing about Virginia?
I love Virginia’s outdoors!



Introduce Yourself.

April Palmer, Co-Founder, Pivot LLC (d/b/a PivotPass)

What does a typical day look like for you?
When I grow up, I’m determined to run off and join the circus as a trapeze artist. In the meantime, I split my time by jumping through financial hoops to help the largest small businesses in the Southeastern USA fund their growth in my role with American Express, and juggling the responsibilities of PivotPass’ market expansion and strategic growth. Our children, Athena and Blue, are polar opposites and the most fun kiddos that parents could ask for. Brig is the glue that holds us all together, both from a family perspective and by effortlessly managing the day-to day operations of PivotPass. As a total bookworm, my love of fitness can sometimes catch me by surprise, but I just can’t resist the call of a day SUPing or surfing, aerial yoga, Crossfit, or getting lost in the woods.

What inspired you to start your company?
Concocting crazy ideas is a favorite pastime of mine; bringing them to fruition is Brig’s forte. Together, we are always trying to find ways to make the world a better place. Since wellness is such an integral part of our lives, it’s not surprising that we wanted to focus our efforts on making it easier to be healthy. When our clients come to us and say that they found their “fitness jam”, it’s the best moment of the week!

What’s your favorite thing about Virginia?
Virginia has inspired so many high energy, close-knit, diverse communities which make me fall for this lover’s paradise every day.

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